Top tips for getting your content published
There are essentially 3 types of content that you can produce when exposing your business to magazines, newspapers or online news sources.
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Internet Marketing Questions
1.) How do I choose an SEO specialist?
There are multiple things that could influence choosing an SEO specialist; this is the person or organisation that is going to get your website to the top of Google, Yahoo, Bing or any other well-known search engine, for specific search terms that relate to your operations.
Direct Marketing Questions
1.) What is meant by ‘response rate’?
This is a common question from anyone seeking a direct marketing service, what it is, is the amount of respondents you get to a get campaign, whether it be from telemarketing, direct mail, email marketing etc.
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Direct Mail – It’s making a comeback!
Only a few years ago we were all getting a lot of junk mail through the post, and our gatekeepers were putting them into the bin before they reached the decision maker. It was around that time when e-mail marketing became more popular with marketers, and we certainly enjoyed lots of great results with that type of media.
Telemarketing Mistakes – 4 of 5
The pitfalls of telemarketing are often spoken about, but not many people know how to avoid them. We see them as 5 common mistakes that can lead to the failure of a campaign. This series of posts, that comes courtesy of a close business friend of ours, Audrey Bodman (Director of Outshine Group), will consist of, looking at how you can look to improve your approach to developing business through the telephone.